Reebok Classic

Some Reebok athlete-specific projects … mostly AI, with a sprinkle of Emmitt Smith

This Allen Iverson design was super fun to draw and reminds me of why I used to love Rbk back in my high school days !

I drew it in Photoshop on a Cintiq tablet, but I’ve also airbrushed some fun AI3 shirts that I’m including here for extra flavor.

Here are some more Iverson projects .. very grateful for the chance to create product around one of my childhood heroes.

This flip on the classic I3 logo was inspired by painted basketball courts, which have been popping up around the country in recent years:

These last AI pieces are based around the re-release of the ‘Rookie Red Toe’ OG colorway of the Question.

For the drop, the footwear team wanted something based on iconic moments in Allen’s rookie season.  Obviously we had to run with The Crossover.

 

 

 

 

This Emmitt Smith design was for a collaboration project with Panini Trading Cards.  I drew inspiration from old Planet Reebok campaigns for the main graphic.  The first image below is a trading card layout that Panini incorporated my design into:

 

.. and here’s how it came out on product: